What is Email Marketing

Email marketing services are commonly used to send out marketing messages to your prospects to engage them in an activity which you are promoting. Think of it something like you have a promotion or a new launch and you want to reach out to a big group of people. But of course in order to do email marketing, you will need to have a mailing list. This is the first step which will get you started.

Building a mailing list will take up a lot of time but there are a lot of websites which you can buy targeted email marketing list for your campaign. One of the sources which I have tried and like most is the one from Singapore under Reach Media. They have a large list of targeted emails which I have purchased before and I am telling you the service was excellent. I have a high click through and a high conversion and the cost of getting the list is very affordable. Of course, this is considering the conversions which I got.

I was then doing the campaign on reaching out to people for tuition. I am a home tuition agency owner and my business process is to get tutors for the child and to match them with the right tutor. Of course, there is the traditional method which we paste on notice boards at the neighbourhood and hope for people to see the advertisement and give us a call. This is like vandalism, thou email can also be marked as spam, but at least the users have the option to unsubscribe.

Back to this, I have got their mailing list and used their email marketing services to send out large number of mails. I was given a report there after the mails were sent out. The report is easy to understand. What matter most to me is the price for this service. It is affordable and is very cost efficient I must say, even comparing it to like other mailing services providers like icontact and mailchimp which is quite popular in the market.

Email marketing conversions are the highest and can get what you want, a sales! And at a very low price, you can also use this platform of email marketing services to engage your existing customers and inform them about the promotions you have and also update them on what’s new within the company. Like a newsletter.

It all happened one day when I was on like google and I was looking for digital marketing ideas and I stumbled upon this website, mentioned above and I started to read their content and it drives interest in me. The capital investments is minimal and I think, why not give it a shot. After all its just marketing and I might get something out of it. Never did I expect is the huge number of calls which I received from this marketing service.

I then thought, I try to use my gmail and send out mails. But this did not work out as good as I thought as there is a daily limit of 250 emails to be sent out, and I am not able to track it.

Do hope that this information is useful to you and you could also learn what email marketing is about and engaging the right email marketingservices for your marketing needs.